A Flowchart for Messages to Volunteers

How you communicate with volunteers of a nonprofit is as important as the actual information you convey. Here is why. Nonprofits need four basic resources to survive: money, infrastructure, people, and goodwill. If you upset volunteers, then you lose goodwill. If you lose goodwill, then you may lose people, money and even infrastructure. Words matter, especially if something has gone wrong.

The above flow chart will help you write a message to volunteers, including options of how to address a crisis. It doesn’t give you specific words, but it will remind you of the niceties of how to construct a message.  It is also available as a pdf here.

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s

%d bloggers like this: