How you communicate with volunteers – whether you are staff or a volunteer of a nonprofit – is as important as the actual information you convey. Here is why. Nonprofits have four basic resources that they need to survive: money, infrastructure, people, and goodwill. How you deliver that information is one of the major ways an organization can gain or lose goodwill.
Without adequate goodwill, an organization runs the risk of losing the financial support and manpower provided by volunteers. If your organization relies on volunteers, you should provide regular, well written communication that makes them feel valued. You lose goodwill when you communicate irregularly and don’t express your appreciation.
The following is a flow chart to help you write a message to volunteers or to check the message you have written. It is also available as a pdf here.