Every piece of fundraising work centers around one question – “Why should donors give us their money?” For over thirty years I have worked in fundraising in positions ranging from staff at one of the country’s largest research university, a consultant for nonprofits so small that they didn’t have any development staff, a grunt level volunteer, and a board president. The large nonprofits have massive resources available to make their case to many funders. Small organizations must stretch their limited resources and make strategic choices.
To help level the playing field for small nonprofits, I put together a series of worksheets to walk a novice through how to make those choices and find their best pitch. The most important ones are available below as PDFs. If you are feeling ambitious, I have a comprehensive workbook that covers assessing your fundraising resources, deciding how to spend those resources, and executing your plan. Contact me to ask for a copy, and I’ll send you a PDF of the book for free. Just go do some good in the world.